Tencent has signed Memoranda of Understanding (MoUs) with the Services Export Promotion Council (SEPC) and the Game Developer Association of India (GDAI), establishing a multi-year framework for talent development, ecosystem building, and industry collaboration in India’s Animation, Visual Effects, Gaming, and Comics (AVGC) sector.

(From Left to Right) Yong-yi Zhu, Vice President, Business Operations, Strategy and Compliance, Tencent Games Global; Shruti Verma, CEO, Game Developer Association of India (GDAI); Danny Marti, Head of Public Affairs and Global Policy, Tencent; Dr. Abhay Sinha, Director General, Services Export Promotion Council (SEPC), Ministry of Commerce & Industry (MOCI); Judy Wong, Country Manager (India), Tencent.

Under the three-year agreements, Tencent will contribute over ₹100 million in resources and programs spanning curriculum development, professional training, mentorship, and startup support. Specific initiatives include a National Game Jam targeting more than 10,000 students annually, Train-the-Trainer programs for educators, and participation in the Indian Game Developer Conference (IGDC).

The announcement was made at an inaugural event in New Delhi, bringing together government representatives, industry leaders, and academic institutions from across India’s gaming and creative technology ecosystem.

“Our goal goes beyond investing in programs," said Danny Marti, Head of Public Policy and Global Affairs, Tencent. “We want to work with local partners to build practical pathways for talent, creators, and studios. By combining India’s creative strengths with Tencent’s expertise, we hope to support a more connected and globally competitive AVGC ecosystem.”

Dr. Abhay Sinha, Director General, SEPC, added, “The AVGC sector is an important driver of India’s services exports and creative competitiveness. Our future potential collaborations with Tencent will aim to help strengthen industry capabilities and offer more opportunities for Indian companies and professionals in the international market.”

"Through this partnership with Tencent, we aim to strengthen the talent pipeline through grassroots skilling, mentorship, and deeper developer engagement. Building globally competitive gaming talent from India will be key to shaping the next phase of the country’s digital and creative economy,” said Shruti Verma, CEO, GDAI.

India is among the fastest-growing gaming markets in Asia, with player spending projected to reach $1.5 billion by 2028. Tencent’s engagement in the market includes the launch of global titles such as Honor of Kings and a longer-term focus on supporting the development of local gaming, esports, and creator communities.